/* Map fonts dir for cross-project font urls */
  @font-face { font-family: "Alexandria"; src: url("../fonts/Alexandria-Regular.ttf") format("truetype"); font-weight: 400; font-display: swap; }
  @font-face { font-family: "Alexandria"; src: url("../fonts/Alexandria-Medium.ttf") format("truetype"); font-weight: 500; font-display: swap; }
  @font-face { font-family: "Alexandria"; src: url("../fonts/Alexandria-SemiBold.ttf") format("truetype"); font-weight: 600; font-display: swap; }
  @font-face { font-family: "Alexandria"; src: url("../fonts/Alexandria-Bold.ttf") format("truetype"); font-weight: 700; font-display: swap; }
  @font-face { font-family: "Alexandria"; src: url("../fonts/Alexandria-ExtraBold.ttf") format("truetype"); font-weight: 800; font-display: swap; }
  @font-face { font-family: "Alexandria"; src: url("../fonts/Alexandria-Black.ttf") format("truetype"); font-weight: 900; font-display: swap; }
  @font-face { font-family: "Audiowide"; src: url("../fonts/Audiowide-Regular.ttf") format("truetype"); font-weight: 400; font-display: swap; }

  *, *::before, *::after { box-sizing: border-box; }
  html, body { margin: 0; padding: 0; background: var(--color-white); }
  body { -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility; overflow-x: hidden; }

  img, svg { display: block; max-width: 100%; }
  button { font-family: inherit; }

  /* ---- Layout ---- */
  .container { max-width: 1280px; margin: 0 auto; padding: 0 32px; }
  @media (max-width: 720px) { .container { padding: 0 20px; } }

  section { position: relative; }
  .pad-y { padding: 128px 0; }
  .pad-y-sm { padding: 96px 0; }
  @media (max-width: 720px) { .pad-y { padding: 80px 0; } .pad-y-sm { padding: 64px 0; } }

  .eyebrow {
    font: 600 12px/1 "Alexandria", sans-serif;
    letter-spacing: 0.16em; text-transform: uppercase;
    color: var(--color-magenta);
    display: inline-flex; align-items: center; gap: 10px;
  }
  .eyebrow::before {
    content: ""; width: 28px; height: 1px; background: currentColor; display: inline-block;
  }
  .on-navy .eyebrow { color: var(--color-magenta); }

  /* ---- Buttons ---- */
  .btn {
    display: inline-flex; align-items: center; gap: 10px;
    padding: 16px 24px; border-radius: 8px;
    font: 600 15px/1 "Alexandria", sans-serif; letter-spacing: 0.01em;
    border: 0; cursor: pointer; text-decoration: none;
    transition: background var(--dur-fast) var(--ease-out), color var(--dur-fast) var(--ease-out), transform var(--dur-fast) var(--ease-out);
  }
  .btn-primary { background: var(--color-magenta); color: #fff; }
  .btn-primary:hover { background: var(--accent-hover); color: #fff; }
  .btn-primary:active { transform: scale(0.98); background: var(--accent-press); }
  .btn-ghost { background: transparent; color: var(--color-navy); border: 1px solid var(--color-navy-15); }
  .btn-ghost:hover { border-color: var(--color-navy); }
  .on-navy .btn-ghost { color: #fff; border-color: rgba(255,255,255,0.24); }
  .on-navy .btn-ghost:hover { border-color: #fff; background: rgba(255,255,255,0.04); }
  .btn .arrow { transition: transform var(--dur-fast) var(--ease-out); }
  .btn:hover .arrow { transform: translateX(3px); }

  /* ---- Nav ---- */
  .nav {
    position: sticky; top: 0; z-index: 50;
    background: rgba(255,255,255,0.92);
    backdrop-filter: saturate(140%) blur(10px);
    -webkit-backdrop-filter: saturate(140%) blur(10px);
    border-bottom: 1px solid var(--border-1);
  }
  .nav-inner { display: flex; align-items: center; justify-content: space-between; height: 72px; }
  .nav .logo { height: 28px; display: block; }
  .nav-links { display: flex; gap: 32px; align-items: center; }
  .nav-links a {
    font: 500 14px/1 "Alexandria", sans-serif;
    color: var(--color-navy); letter-spacing: 0.01em;
  }
  .nav-links a:hover { color: var(--color-magenta); }
  .nav-item { position: relative; }
  .nav-trigger { display: inline-flex; align-items: center; gap: 6px; cursor: pointer; }
  .nav-trigger .caret {
    font-size: 10px; color: var(--color-navy-50);
    transition: transform var(--dur-fast) var(--ease-out);
  }
  .nav-item:hover .nav-trigger .caret,
  .nav-item:focus-within .nav-trigger .caret { transform: rotate(180deg); color: var(--color-magenta); }
  .dropdown {
    position: absolute; top: calc(100% + 12px); left: -16px;
    min-width: 300px;
    background: #fff;
    border: 1px solid var(--border-1);
    border-radius: 14px;
    box-shadow: var(--shadow-3);
    padding: 12px;
    opacity: 0; visibility: hidden; transform: translateY(-6px);
    transition: opacity var(--dur-fast) var(--ease-out),
                transform var(--dur-fast) var(--ease-out),
                visibility var(--dur-fast) var(--ease-out);
    z-index: 60;
  }
  .nav-item:hover > .dropdown,
  .nav-item:focus-within > .dropdown {
    opacity: 1; visibility: visible; transform: translateY(0);
  }
  .dropdown-eyebrow {
    display: block;
    font: 600 10px/1 "Alexandria", sans-serif;
    letter-spacing: 0.18em; text-transform: uppercase;
    color: var(--color-navy-50);
    padding: 10px 12px 12px;
    border-bottom: 1px solid var(--border-2);
    margin-bottom: 6px;
  }
  .dropdown a {
    display: flex; align-items: center; gap: 10px;
    padding: 10px 12px; border-radius: 8px;
    font: 500 14px/1.2 "Alexandria", sans-serif;
    color: var(--color-navy);
  }
  .dropdown a:hover { background: var(--color-navy-04); color: var(--color-magenta); }
  .dropdown .dd-arrow { color: var(--color-magenta); font-size: 12px; }
  .nav-actions { display: flex; align-items: center; gap: 12px; }
  .lang-toggle {
    display: inline-flex; align-items: center; padding: 4px;
    background: var(--color-navy-04); border-radius: 999px; border: 1px solid var(--border-1);
  }
  .lang-toggle button {
    background: transparent; border: 0; padding: 6px 12px; border-radius: 999px;
    font: 600 12px/1 "Alexandria", sans-serif; letter-spacing: 0.06em;
    color: var(--color-navy-70); cursor: pointer;
  }
  .lang-toggle button.active { background: var(--color-navy); color: #fff; }
  .nav-cta { padding: 10px 16px; font-size: 13px; }
  .nav-links { font-size: 13px; gap: 20px; }
  @media (max-width: 1180px) {
    .nav-links { gap: 16px; font-size: 12.5px; }
    .nav .logo { height: 24px; }
  }
  @media (max-width: 760px) {
    .nav-links { display: none; }
  }

  /* ============================================================
     HERO
     ============================================================ */
  .hero {
    position: relative; overflow: hidden;
    background: var(--color-navy); color: #fff;
    padding: 120px 0 140px;
  }
  .hero .container { position: relative; z-index: 2; }

  .hero h1 {
    font-family: "Alexandria", sans-serif;
    font-weight: 800; font-size: clamp(44px, 6.4vw, 88px);
    line-height: 1.02; letter-spacing: -0.025em;
    color: #fff; margin: 28px 0 0; max-width: 18ch;
  }
  .hero h1 .accent { color: var(--color-magenta); }
  .hero h1 .gradient {
    background: linear-gradient(90deg, #5fa9e3 0%, #b266ff 50%, #f87bbb 100%);
    -webkit-background-clip: text; background-clip: text;
    -webkit-text-fill-color: transparent;
  }
  .hero .lede {
    margin-top: 28px; max-width: 56ch;
    font: 400 19px/1.55 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.78);
  }
  .hero .lede strong { color: #fff; font-weight: 600; }
  .hero-actions { margin-top: 40px; display: flex; gap: 16px; flex-wrap: wrap; align-items: center; }
  .hero-actions .reassure {
    font: 400 13px/1.4 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.55);
  }

  .trust-row {
    margin-top: 64px; display: flex; flex-wrap: wrap; align-items: center; gap: 14px 24px;
    color: rgba(255,255,255,0.72);
    font: 500 13px/1.2 "Alexandria", sans-serif;
    letter-spacing: 0.04em;
  }
  .trust-row .label {
    text-transform: uppercase; font-size: 11px; letter-spacing: 0.18em;
    color: rgba(255,255,255,0.45); margin-right: 4px;
  }
  .trust-row .dot { width: 4px; height: 4px; border-radius: 50%; background: rgba(255,255,255,0.3); display: inline-block; }
  .trust-row .name { color: #fff; font-weight: 600; }

  /* hero backdrop layers (variant-driven) */
  .hero .bg-layer { position: absolute; inset: 0; pointer-events: none; }
  .hero .bg-grid {
    background-image:
      linear-gradient(to right, rgba(255,255,255,0.04) 1px, transparent 1px),
      linear-gradient(to bottom, rgba(255,255,255,0.04) 1px, transparent 1px);
    background-size: 80px 80px;
    mask-image: radial-gradient(ellipse at 70% 30%, #000 0%, transparent 70%);
    -webkit-mask-image: radial-gradient(ellipse at 70% 30%, #000 0%, transparent 70%);
  }
  .hero .bg-halo {
    background:
      radial-gradient(ellipse 60% 50% at 80% 20%, rgba(241,42,144,0.35) 0%, transparent 60%),
      radial-gradient(ellipse 50% 50% at 10% 90%, rgba(18,125,211,0.30) 0%, transparent 60%);
  }

  /* Hero right-side visual (variant: split) */
  .hero-grid {
    display: grid; grid-template-columns: minmax(0,1.15fr) minmax(0,1fr);
    gap: 80px; align-items: center;
  }
  @media (max-width: 1080px) { .hero-grid { grid-template-columns: 1fr; gap: 56px; } }

  .bridge-visual {
    position: relative;
    aspect-ratio: 1/1;
    width: 100%; max-width: 520px;
    margin-left: auto;
    border-radius: 24px;
    background: linear-gradient(180deg, #06005a 0%, #020041 100%);
    border: 1px solid rgba(255,255,255,0.08);
    overflow: hidden;
  }
  .bridge-visual::before {
    content: ""; position: absolute; inset: 0;
    background: url("../pattern-halftone-magenta.svg") center/cover no-repeat;
    opacity: 0.55; mix-blend-mode: screen;
  }
  .bridge-visual .label-l, .bridge-visual .label-r {
    position: absolute; top: 50%; transform: translateY(-50%);
    font: 600 11px/1 "Alexandria", sans-serif;
    letter-spacing: 0.18em; text-transform: uppercase;
    color: rgba(255,255,255,0.7);
    background: rgba(2,0,65,0.72);
    border: 1px solid rgba(255,255,255,0.16);
    border-radius: 999px; padding: 8px 14px;
    backdrop-filter: blur(6px);
  }
  .bridge-visual .label-l { left: 18px; }
  .bridge-visual .label-r { right: 18px; }
  .bridge-visual .center {
    position: absolute; left: 50%; top: 50%; transform: translate(-50%,-50%);
    width: 78%; height: 78%;
    background: url("../imrsiv-mark.svg") center/contain no-repeat;
    filter: drop-shadow(0 0 60px rgba(241,42,144,0.45));
  }
  .bridge-visual .arc {
    position: absolute; left: 0; right: 0; top: 50%;
    height: 2px;
    background: linear-gradient(90deg, transparent 0%, #127dd3 18%, #8200fa 50%, #f12a90 82%, transparent 100%);
    box-shadow: 0 0 24px rgba(241,42,144,0.6);
  }

  /* Hero variants */
  body[data-hero="halftone"] .hero { padding-bottom: 160px; }
  body[data-hero="halftone"] .hero .bg-pattern {
    background: url("../pattern-halftone-purple.svg") right top/60% no-repeat,
                url("../pattern-halftone-blue.svg") -10% 80%/55% no-repeat;
    opacity: 0.5; mix-blend-mode: screen;
  }
  body[data-hero="halftone"] .bridge-visual { display: none; }
  body[data-hero="halftone"] .hero-grid { grid-template-columns: 1fr; gap: 0; }
  body[data-hero="halftone"] .hero h1 { max-width: 22ch; }

  body[data-hero="bridge"] .hero .bg-grid { display: block; }
  body[data-hero="bridge"] .hero .bg-pattern { display: none; }

  body[data-hero="watermark"] .hero { padding-top: 100px; padding-bottom: 120px; }
  body[data-hero="watermark"] .bridge-visual { display: none; }
  body[data-hero="watermark"] .hero-grid { grid-template-columns: 1fr; gap: 0; }
  body[data-hero="watermark"] .hero .mark-watermark {
    display: block;
    position: absolute; right: -10%; top: 50%;
    width: 70vw; max-width: 720px; height: 70vw; max-height: 720px;
    transform: translateY(-50%);
    background: url("../imrsiv-mark.svg") center/contain no-repeat;
    opacity: 0.08;
    pointer-events: none;
  }
  .hero .mark-watermark { display: none; }
  body[data-hero="watermark"] .hero h1 { max-width: 20ch; }

  /* ============================================================
     SECTION: Problem
     ============================================================ */
  .problem {
    background: var(--color-white); color: var(--color-navy);
  }
  .problem h2 {
    font: 800 clamp(40px, 5.2vw, 72px)/1.04 "Alexandria", sans-serif;
    letter-spacing: -0.025em; margin: 24px 0 0; max-width: 18ch;
  }
  .problem h2 .strike {
    color: var(--color-navy-50); position: relative;
  }
  .problem h2 .strike::after {
    content: ""; position: absolute; left: -2%; right: -2%; top: 52%; height: 6px;
    background: var(--color-magenta); transform: rotate(-2deg); border-radius: 4px;
  }
  .problem-body {
    margin-top: 56px;
    display: grid; grid-template-columns: 1fr 1fr; gap: 56px 80px;
  }
  @media (max-width: 880px) { .problem-body { grid-template-columns: 1fr; gap: 32px; } }
  .problem-body p {
    font: 400 18px/1.6 "Alexandria", sans-serif; color: var(--color-navy-70);
    margin: 0 0 16px;
  }
  .problem-body p strong { color: var(--color-navy); font-weight: 600; }

  .bridge-callout {
    grid-column: 1 / -1;
    margin-top: 24px;
    padding: 40px;
    background: linear-gradient(135deg, #020041 0%, #1c1a5d 100%);
    border-radius: 24px;
    color: #fff;
    display: grid; grid-template-columns: auto 1fr; gap: 32px; align-items: center;
    position: relative; overflow: hidden;
  }
  .bridge-callout::after {
    content: ""; position: absolute; right: -10%; top: -50%; width: 60%; height: 200%;
    background: url("../pattern-halftone-magenta.svg") center/cover no-repeat;
    opacity: 0.45; mix-blend-mode: screen; pointer-events: none;
  }
  .bridge-callout .pb-mark {
    width: 64px; height: 64px;
    background: url("../imrsiv-mark.svg") center/contain no-repeat;
    filter: brightness(0) invert(1);
    opacity: 0.95;
  }
  .bridge-callout .label {
    font: 600 12px/1 "Alexandria", sans-serif;
    letter-spacing: 0.2em; text-transform: uppercase;
    color: var(--color-magenta);
  }
  .bridge-callout h3 {
    font: 700 32px/1.1 "Alexandria", sans-serif;
    letter-spacing: -0.02em; margin: 8px 0 0; color: #fff; max-width: 20ch;
  }
  .bridge-callout .sub {
    margin-top: 8px; font: 400 16px/1.55 "Alexandria", sans-serif; color: rgba(255,255,255,0.7);
  }
  @media (max-width: 720px) { .bridge-callout { grid-template-columns: 1fr; padding: 32px; } }

  /* ============================================================
     SECTION: Services
     ============================================================ */
  .services {
    background: var(--color-navy-04); color: var(--color-navy);
    border-top: 1px solid var(--border-1);
  }
  .services-head {
    display: grid; grid-template-columns: 1.1fr 1fr; gap: 64px; align-items: end;
  }
  @media (max-width: 880px) { .services-head { grid-template-columns: 1fr; gap: 24px; align-items: start; } }
  .services-head h2 {
    font: 800 clamp(36px, 4.4vw, 56px)/1.05 "Alexandria", sans-serif;
    letter-spacing: -0.025em; margin: 16px 0 0;
  }
  .services-head .sub {
    font: 400 18px/1.55 "Alexandria", sans-serif;
    color: var(--color-navy-70); margin: 0; max-width: 40ch;
  }

  .service-grid {
    margin-top: 64px;
    display: grid; grid-template-columns: repeat(2, 1fr); gap: 24px;
  }
  @media (max-width: 880px) { .service-grid { grid-template-columns: 1fr; } }

  .service-card {
    background: #fff;
    border: 1px solid var(--border-1);
    border-radius: 20px;
    padding: 40px;
    position: relative;
    transition: transform var(--dur-base) var(--ease-out), box-shadow var(--dur-base) var(--ease-out), border-color var(--dur-base) var(--ease-out);
  }
  .service-card:hover { border-color: var(--color-navy); box-shadow: var(--shadow-2); }
  .service-card .num {
    font: 400 14px/1 "Audiowide", sans-serif;
    color: var(--color-magenta);
    letter-spacing: 0.02em;
  }
  .service-card h3 {
    font: 700 28px/1.15 "Alexandria", sans-serif;
    letter-spacing: -0.02em; margin: 16px 0 12px;
  }
  .service-card p {
    font: 400 16px/1.6 "Alexandria", sans-serif;
    color: var(--color-navy-70); margin: 0 0 20px;
  }
  .service-card .tags {
    display: flex; flex-wrap: wrap; gap: 8px;
    margin-top: 24px; padding-top: 20px; border-top: 1px solid var(--border-1);
  }
  .service-card .tag {
    font: 600 11px/1 "Alexandria", sans-serif;
    letter-spacing: 0.08em; text-transform: uppercase;
    color: var(--color-navy-70);
    background: var(--color-navy-04);
    padding: 6px 10px; border-radius: 4px;
  }
  .service-card .tag.proof { color: var(--color-magenta); background: #fef0f7; }

  .services .cta-row { margin-top: 40px; }

  /* ============================================================
     SECTION: Proof / Case studies
     ============================================================ */
  .proof {
    background: #fff;
  }
  .proof-head { display: flex; justify-content: space-between; align-items: end; gap: 32px; flex-wrap: wrap; }
  .proof-head h2 {
    font: 800 clamp(36px, 4.4vw, 56px)/1.05 "Alexandria", sans-serif;
    letter-spacing: -0.025em; margin: 16px 0 0; max-width: 22ch;
  }
  .proof-head .sub { font: 400 18px/1.5 "Alexandria", sans-serif; color: var(--color-navy-70); margin: 0; }

  .case-grid {
    margin-top: 64px;
    display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px;
  }
  @media (max-width: 1024px) { .case-grid { grid-template-columns: 1fr; } }

  .case {
    border-radius: 20px;
    overflow: hidden;
    position: relative;
    color: #fff;
    min-height: 480px;
    display: flex; flex-direction: column; justify-content: space-between;
    padding: 32px;
    background: var(--color-navy);
    transition: transform var(--dur-base) var(--ease-out);
  }
  .case:hover { transform: translateY(-4px); }
  .case .visual {
    position: absolute; inset: 0; pointer-events: none;
  }
  .case-1 { background: linear-gradient(160deg, #020041 0%, #1c1a5d 70%, #2d2b73 100%); }
  .case-2 { background: linear-gradient(160deg, #020041 0%, #2d0470 60%, #6f0fc4 100%); }
  .case-3 { background: linear-gradient(160deg, #02143d 0%, #06325f 60%, #127dd3 100%); }

  .case-1 .visual { background: url("../pattern-halftone-magenta.svg") right top/80% no-repeat; opacity: 0.5; mix-blend-mode: screen; }
  .case-2 .visual { background: url("../pattern-lines-purple.svg") right bottom/85% no-repeat; opacity: 0.55; mix-blend-mode: screen; }
  .case-3 .visual { background: url("../pattern-halftone-blue.svg") right top/80% no-repeat; opacity: 0.55; mix-blend-mode: screen; }

  .case .head { position: relative; z-index: 1; display: flex; justify-content: space-between; align-items: start; }
  .case .client {
    font: 600 11px/1 "Alexandria", sans-serif;
    letter-spacing: 0.18em; text-transform: uppercase;
    color: rgba(255,255,255,0.6);
  }
  .case .meta {
    font: 600 11px/1 "Alexandria", sans-serif;
    letter-spacing: 0.16em; text-transform: uppercase;
    color: var(--color-magenta);
    background: rgba(241,42,144,0.12);
    border: 1px solid rgba(241,42,144,0.4);
    padding: 6px 10px; border-radius: 999px;
  }
  .case h3 {
    position: relative; z-index: 1;
    font: 700 28px/1.15 "Alexandria", sans-serif;
    letter-spacing: -0.02em; margin: 24px 0 0; color: #fff; max-width: 14ch;
  }
  .case .desc {
    position: relative; z-index: 1;
    margin-top: 20px;
    font: 400 15px/1.55 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.78);
  }
  .case .stats {
    position: relative; z-index: 1;
    margin-top: 24px;
    display: flex; gap: 24px; flex-wrap: wrap;
  }
  .case .stat .n {
    font: 800 28px/1 "Alexandria", sans-serif;
    color: #fff; letter-spacing: -0.02em;
  }
  .case .stat .l {
    font: 500 11px/1.2 "Alexandria", sans-serif;
    letter-spacing: 0.12em; text-transform: uppercase;
    color: rgba(255,255,255,0.55); margin-top: 6px;
  }

  /* ============================================================
     SECTION: Values (no pentagon visuals — uses IMRSIV mark)
     ============================================================ */
  .values {
    background: var(--color-navy); color: #fff;
    position: relative; overflow: hidden;
  }
  .values .pattern-bg {
    position: absolute; inset: 0;
    background: url("../pattern-lines-gradient.svg") center/cover no-repeat;
    opacity: 0.12;
    pointer-events: none;
  }
  .values .container { position: relative; z-index: 1; }
  .values-head { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: center; }
  @media (max-width: 880px) { .values-head { grid-template-columns: 1fr; gap: 40px; } }

  .values-head .logo-block {
    display: flex; flex-direction: column; align-items: center; justify-content: center;
    aspect-ratio: 1/1; max-width: 420px; margin-left: auto;
    border-radius: 24px;
    background: linear-gradient(180deg, rgba(255,255,255,0.04) 0%, rgba(255,255,255,0.01) 100%);
    border: 1px solid rgba(255,255,255,0.08);
    padding: 40px;
  }
  .values-head .logo-block img {
    width: 60%; height: auto;
    filter: drop-shadow(0 0 60px rgba(241,42,144,0.55));
  }
  .values-head .logo-block .caption {
    margin-top: 28px; text-align: center;
    font: 400 14px/1.4 "Audiowide", sans-serif;
    color: rgba(255,255,255,0.72);
    letter-spacing: 0.04em;
  }

  .values-head h2 {
    font: 800 clamp(36px, 4.6vw, 60px)/1.04 "Alexandria", sans-serif;
    letter-spacing: -0.025em; color: #fff; margin: 16px 0 0;
  }
  .values-head .sub {
    margin-top: 24px;
    font: 400 17px/1.6 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.72);
  }

  .values-list {
    margin-top: 80px;
    display: grid; grid-template-columns: repeat(5, 1fr); gap: 0;
    border-top: 1px solid rgba(255,255,255,0.16);
    border-bottom: 1px solid rgba(255,255,255,0.16);
  }
  @media (max-width: 1024px) { .values-list { grid-template-columns: repeat(3, 1fr); } }
  @media (max-width: 760px)  { .values-list { grid-template-columns: repeat(2, 1fr); } }
  @media (max-width: 480px)  { .values-list { grid-template-columns: 1fr; } }

  .value-item {
    padding: 32px 24px;
    border-right: 1px solid rgba(255,255,255,0.16);
    border-bottom: 1px solid rgba(255,255,255,0.16);
    transition: background var(--dur-base) var(--ease-out);
  }
  .value-item:hover { background: rgba(255,255,255,0.03); }
  /* clean trailing borders for the visible grid */
  @media (min-width: 1025px) {
    .value-item { border-bottom: 0; }
    .value-item:last-child { border-right: 0; }
  }
  @media (max-width: 1024px) and (min-width: 761px) {
    .value-item:nth-child(3n) { border-right: 0; }
    .value-item:nth-last-child(-n+2) { border-bottom: 0; }
    .value-item:nth-child(5):last-child {
      grid-column: 2 / 4;
    }
  }
  @media (max-width: 760px) and (min-width: 481px) {
    .value-item:nth-child(2n) { border-right: 0; }
    .value-item:last-child { border-right: 0; }
  }
  @media (max-width: 480px) {
    .value-item { border-right: 0; }
    .value-item:last-child { border-bottom: 0; }
  }
  .value-item .num {
    font: 400 14px/1 "Audiowide", sans-serif;
    color: var(--color-magenta);
    letter-spacing: 0.04em;
  }
  .value-item h4 {
    font: 700 22px/1.2 "Alexandria", sans-serif;
    margin: 14px 0 10px; color: #fff; letter-spacing: -0.01em;
  }
  .value-item p {
    font: 400 14px/1.5 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.6); margin: 0;
  }

  .values-rhythm {
    margin-top: 56px;
    text-align: center;
    font: 400 18px/1.5 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.85);
  }
  .values-rhythm strong { color: #fff; font-weight: 700; }

  /* ============================================================
     SECTION: Who we serve
     ============================================================ */
  .audience {
    background: #fff; color: var(--color-navy);
  }
  .audience-head {
    display: grid; grid-template-columns: 1.05fr 1fr; gap: 64px; align-items: end;
  }
  @media (max-width: 880px) { .audience-head { grid-template-columns: 1fr; gap: 24px; } }
  .audience-head h2 {
    font: 800 clamp(36px, 4.4vw, 56px)/1.05 "Alexandria", sans-serif;
    letter-spacing: -0.025em; margin: 16px 0 0; max-width: 18ch;
  }
  .audience-head .sub {
    font: 400 18px/1.55 "Alexandria", sans-serif;
    color: var(--color-navy-70); margin: 0;
  }

  .audience-grid {
    margin-top: 56px;
    display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px;
  }
  @media (max-width: 1024px) { .audience-grid { grid-template-columns: repeat(2, 1fr); } }
  @media (max-width: 560px) { .audience-grid { grid-template-columns: 1fr; } }
  .aud-card {
    border: 1px solid var(--border-1); border-radius: 16px; padding: 28px;
    background: #fff;
    transition: border-color var(--dur-base) var(--ease-out), transform var(--dur-base) var(--ease-out);
  }
  .aud-card:hover { border-color: var(--color-navy); transform: translateY(-2px); }
  .aud-card .ico {
    width: 32px; height: 32px; border-radius: 8px;
    background: var(--color-navy-04);
    display: flex; align-items: center; justify-content: center;
    font: 600 13px/1 "Audiowide"; color: var(--color-magenta);
  }
  .aud-card h4 {
    font: 700 18px/1.25 "Alexandria", sans-serif;
    margin: 18px 0 8px; letter-spacing: -0.01em;
  }
  .aud-card p {
    font: 400 14px/1.55 "Alexandria", sans-serif;
    color: var(--color-navy-70); margin: 0;
  }

  .audience-personal {
    margin-top: 48px;
    padding: 40px;
    border: 1px solid var(--border-1);
    border-radius: 20px;
    background: var(--color-navy-04);
    display: grid; grid-template-columns: auto 1fr; gap: 28px; align-items: center;
  }
  @media (max-width: 720px) { .audience-personal { grid-template-columns: 1fr; padding: 28px; } }
  .audience-personal .quote-mark {
    font: 400 80px/0.7 "Audiowide", sans-serif;
    color: var(--color-magenta);
  }
  .audience-personal p {
    margin: 0;
    font: 500 20px/1.5 "Alexandria", sans-serif;
    color: var(--color-navy);
    max-width: 64ch;
    text-wrap: pretty;
  }
  .audience-personal p .em { color: var(--color-magenta); font-weight: 600; }

  /* ============================================================
     SECTION: Process
     ============================================================ */
  .process {
    background: var(--color-navy); color: #fff;
    position: relative; overflow: hidden;
  }
  .process .container { position: relative; z-index: 1; }
  .process h2 {
    font: 800 clamp(36px, 4.4vw, 56px)/1.05 "Alexandria", sans-serif;
    letter-spacing: -0.025em; color: #fff; margin: 16px 0 0;
  }
  .process .lede {
    margin-top: 20px;
    font: 400 19px/1.55 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.78); max-width: 56ch;
  }
  .process .lede strong { color: #fff; font-weight: 600; }

  .steps {
    margin-top: 72px;
    display: grid; grid-template-columns: repeat(4, 1fr); gap: 24px;
    position: relative;
  }
  .steps::before {
    content: ""; position: absolute; left: 0; right: 0; top: 32px; height: 1px;
    background: linear-gradient(90deg, transparent, rgba(255,255,255,0.2) 10%, rgba(255,255,255,0.2) 90%, transparent);
  }
  @media (max-width: 880px) { .steps { grid-template-columns: 1fr; } .steps::before { display: none; } }

  .step {
    background: rgba(255,255,255,0.02);
    border: 1px solid rgba(255,255,255,0.1);
    border-radius: 20px;
    padding: 32px 24px;
    position: relative;
  }
  .step .dot {
    position: absolute; top: 22px; left: 24px;
    width: 20px; height: 20px; border-radius: 50%;
    background: var(--color-navy);
    border: 2px solid var(--color-magenta);
    box-shadow: 0 0 0 4px var(--color-navy);
  }
  .step .dot.active::after {
    content: ""; position: absolute; inset: 3px; border-radius: 50%;
    background: var(--color-magenta);
  }
  .step .num {
    margin-top: 36px;
    font: 400 12px/1 "Audiowide", sans-serif;
    color: rgba(255,255,255,0.4); letter-spacing: 0.04em;
  }
  .step h4 {
    font: 700 22px/1.2 "Alexandria", sans-serif;
    margin: 12px 0 12px; color: #fff; letter-spacing: -0.01em;
  }
  .step p {
    font: 400 14px/1.55 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.65); margin: 0;
  }
  .step .deliverable {
    margin-top: 20px; padding-top: 16px;
    border-top: 1px solid rgba(255,255,255,0.1);
    font: 600 11px/1.4 "Alexandria", sans-serif;
    letter-spacing: 0.1em; text-transform: uppercase;
    color: var(--color-magenta);
  }

  /* ============================================================
     SECTION: Final CTA
     ============================================================ */
  .final-cta {
    background: #fff; color: var(--color-navy);
    padding-bottom: 80px;
  }
  .cta-card {
    position: relative; overflow: hidden;
    border-radius: 28px;
    background: linear-gradient(135deg, #020041 0%, #1c1a5d 60%, #2d0470 100%);
    color: #fff;
    padding: 80px;
  }
  @media (max-width: 720px) { .cta-card { padding: 48px 28px; border-radius: 20px; } }
  .cta-card::before {
    content: ""; position: absolute; right: -10%; top: -30%; width: 70%; height: 160%;
    background: url("../pattern-halftone-magenta.svg") center/cover no-repeat;
    opacity: 0.45; mix-blend-mode: screen; pointer-events: none;
  }
  .cta-card::after {
    content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 4px;
    background: linear-gradient(90deg, #127dd3 0%, #8200fa 50%, #f12a90 100%);
  }
  .cta-card .inner { position: relative; z-index: 1; max-width: 720px; }
  .cta-card h2 {
    font: 800 clamp(40px, 5.4vw, 72px)/1.04 "Alexandria", sans-serif;
    letter-spacing: -0.025em; color: #fff; margin: 16px 0 0;
  }
  .cta-card .reassure {
    margin-top: 20px;
    font: 700 22px/1.4 "Alexandria", sans-serif;
    color: var(--color-magenta);
  }
  .cta-card p {
    margin-top: 20px;
    font: 400 18px/1.55 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.78);
    max-width: 60ch;
  }
  .cta-actions {
    margin-top: 40px;
    display: flex; flex-wrap: wrap; gap: 16px;
  }
  .cta-extras {
    margin-top: 28px;
    display: flex; flex-wrap: wrap; gap: 18px;
    font: 500 14px/1.4 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.6);
  }
  .cta-extras a { color: rgba(255,255,255,0.85); }
  .cta-extras a:hover { color: #fff; }
  .cta-extras .sep { color: rgba(255,255,255,0.3); }

  /* ============================================================
     FOOTER
     ============================================================ */
  footer.site {
    background: var(--color-navy); color: #fff;
    border-top: 1px solid rgba(255,255,255,0.08);
    padding: 80px 0 40px;
    position: relative;
  }
  footer.site .top { display: grid; grid-template-columns: 1.4fr 1fr 1fr 1fr; gap: 48px; }
  @media (max-width: 880px) { footer.site .top { grid-template-columns: 1fr 1fr; } }
  @media (max-width: 540px) { footer.site .top { grid-template-columns: 1fr; } }
  footer.site .brand-block .lockup { height: 38px; margin-bottom: 20px; filter: brightness(0) invert(1); }
  footer.site .brand-block .promise {
    font: 700 18px/1.4 "Alexandria", sans-serif;
    color: #fff; max-width: 36ch;
  }
  footer.site .brand-block .desc {
    margin-top: 16px;
    font: 400 14px/1.6 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.6); max-width: 44ch;
  }
  footer.site .col h5 {
    font: 600 12px/1 "Alexandria", sans-serif;
    letter-spacing: 0.16em; text-transform: uppercase;
    color: rgba(255,255,255,0.5); margin: 0 0 18px;
  }
  footer.site .col a, footer.site .col li {
    display: block; font: 500 14px/2 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.85); list-style: none;
  }
  footer.site .col a:hover { color: var(--color-magenta); }
  footer.site .col ul { padding: 0; margin: 0; }
  footer.site .badges {
    margin-top: 56px; padding-top: 28px;
    border-top: 1px solid rgba(255,255,255,0.1);
    display: flex; flex-wrap: wrap; gap: 12px; align-items: center;
  }
  footer.site .badge {
    font: 600 11px/1 "Alexandria", sans-serif;
    letter-spacing: 0.12em; text-transform: uppercase;
    color: rgba(255,255,255,0.7);
    border: 1px solid rgba(255,255,255,0.18);
    padding: 8px 14px; border-radius: 999px;
  }
  footer.site .legal {
    margin-top: 32px;
    display: flex; flex-wrap: wrap; justify-content: space-between; gap: 16px;
    font: 400 12px/1.5 "Alexandria", sans-serif;
    color: rgba(255,255,255,0.4);
  }
  footer.site .legal a { color: rgba(255,255,255,0.6); }
  footer.site .legal a:hover { color: #fff; }

  /* ============================================================
     Reveal animation (single transform — perf-friendly)
     ============================================================ */
  .reveal {
    opacity: 0; transform: translateY(16px);
    transition: opacity 320ms var(--ease-out), transform 320ms var(--ease-out);
    will-change: opacity, transform;
  }
  .reveal.visible { opacity: 1; transform: translateY(0); }
  @media (prefers-reduced-motion: reduce) {
    .reveal { opacity: 1; transform: none; transition: none; }
  }

  /* ---- Arabic mode ---- */
  html[data-lang="ar"] body { direction: rtl; }
  html[data-lang="ar"] .nav-inner,
  html[data-lang="ar"] .nav-actions,
  html[data-lang="ar"] .hero-actions,
  html[data-lang="ar"] .cta-actions { direction: rtl; }
  html[data-lang="ar"] .ar-only { display: inline; }
  html[data-lang="ar"] .en-only { display: none; }
  .ar-only { display: none; }